The satirical publication The Onion is planning to sponsor a college football bowl game as part of a subscriber growth push, with CEO Ben Collins aiming to overtake The Washington Post in print circulation.
The satirical publication The Onion is planning to sponsor a college football bowl game as part of a subscriber growth push, with CEO Ben Collins aiming to overtake The Washington Post in print circulation.
Sponsoring a bowl game to chase the Post’s circulation? Sure, and I’m sure the subscriber numbers will be just as satirical as the paper. Where’s the audited figure, or is “overtaking” just a punchline with a budget line attached?